Although it may seem like it’s all just for the sake of aesthetics, branding is a nonnegotiable, essential component to your business’s success. Learn more about the importance of branding that resonates with your ideal clients and customers—and your business’s goals—and all the ways you can use your brand designs and branding suites in your marketing strategy!
Right now, while you’re reading, someone is forming an opinion about your business. Maybe they opened an email you sent your list, clicked the link in your email signature, found one of your pins on Pinterest, or ChatGPT sent them your way. And you are physically not there. You can’t charm them, explain anything, or […]

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You’re starting to think that you’ve outgrown your brand. Maybe you recently updated pricing, pivoted to a new niche, or constantly have that cringe moment when you share your link and secretly hope they don’t visit it. Two things are holding you back from lighting your business on fire and starting from scratch: alienating the […]

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If you’ve ever Googled “SEO podcast” hoping to find someone who would just explain things plainly, there’s a chance you found us. That’s exactly how Shannon found Duo on Air, and it’s how she ended up with a full rebrand and a new website for her podcast. Shannon started her podcast to hold herself accountable […]

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Ever wonder what our clients get in our branding package? Because it’s not just pretty logos and fonts (although that’s definitely included!) DIY branding has never been more accessible — Canva, Pinterest, templates, AI, all of it. And honestly? There’s nothing wrong with DIY when you’re getting started. But today, we want to pull back […]

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Today, we have Laura, our incredible website designer, on the podcast to talk about simple Showit customizations that can instantly add fun brand personality to your website (no intense coding required)! We’re so excited to kick off this little series where we bring Laura on to talk all things Showit. ALSO, if you haven’t heard […]

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White space is more than just empty space. It’s a design tool. We all know web design involves a lot of strategy, and part of that strategy is deciding when and how to add white space to a page. Understanding the psychology behind white space can actually improve user experience, engagement, and conversions. So let’s […]

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Your go-to digital marketing team of two. We’re organic-marketing-obsessed, from the midwest, and specialize in the three things that grow businesses best: SEO, social media, and brand design.
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