Our Favorite Small Businesses to Shop For Small Business Saturday And Beyond


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‘Tis the season to shop until we drop! The holidays can be a crazy time of overwhelm and stress. Between buying gifts, hosting and dealing with family drama it’s a shock that we love the season as much as we do! When stress, overwhelm and exhaustion hit, who do we turn to first? Did the word ‘Amazon’ and ‘Free Two Day Shipping’ pop into your mind. Don’t get us wrong, we love a good Prime Delivery, but when it comes to holiday shopping, our hearts are small… with small businesses that is! So, to help save you the stress and overwhelm of holiday gift shopping, we’ve found some of the best small businesses to shop online this holiday season whether it’s for mom, your best girlfriend, business partner or in-law.

best small businesses to shop online

What is small business Saturday?

Before we jump into some of our favorites, let’s look ahead to Saturday. What makes this day so dang special anyway? Small Business Saturday is like Black Friday but rather than supporting big-box stores, we have the opportunity to support local makers and artisans. Instead we are collectively supporting the hands that craft and build your products and services. This holiday was started back in 2010 amidst the recession to help build up and drive more Christmas shopping towards small businesses. So, if you’re looking for the ultimate gift guide with locally and artisan made goods, you stopped at that right place! Let’s dig into the good stuff!

What’s the best part of this list? It’s not only relevant for the holiday season. These small businesses are thankfully open year round with plenty of online shopping available for your next birthday, anniversary, housewarming or gathering-of-any-kind celebration. So go ahead… click that bookmark on your browser bar! Because why do we need a special holiday to shop online from small business owners and entrepreneurs alike!?

What can you expect from this list?

You can expect a curated list of small businesses with high standards and big hearts both near and far. We are firm believers that local doesn’t have to mean your backyard. Thanks to the digital world, we are now best friends with people we’ve never met who live halfway around the world. It’s kind of amazing. So, although we love our home and are proud Americans, we also believe in entrepreneurs everywhere and would hesitate to support anyone, worldwide!

You can also expect that each one of these businesses offers an online shop with shipping. Even if they are local to us, they can also be local-ish to you thanks to the wonderful men and women who work in our delivery service industry. P.s. these people need all the love this holiday season! There are so many other businesses that are near and dear to our hearts locally, but we wanted to focus on those that are available to nearly everyone. So in the words of Taylor Swift… are you ready for it?

Let’s Dive In!

20 Small Businesses to Shop Online For Small Business Saturday + Beyond

Shop Small: Sound & Circle Organizational Products

Sound and Circle

We can’t think of a single person that wouldn’t be worthy of an item from this Seattle-based small business! It’s an organizational heaven from list trackers, to-do pads, journals, planners and stickers, there is a little something for everyone. Plus, every single item is hand crafted by Lindsay, in her adorable office, which just makes you feel oh-so-good about your purchase. 

No Wake Zone Minnesota Lake Apparel

No Wake Zone

As born and raised Minnesotans, we are naturally lovers of long weekends at the cabin and on the lake. No Wake Zone apparel perfectly captures the Land of 10,000 Lakes with their nautical inspired clothing line. Plus, right now, you can get 30% of all tanks and tees. If you peep at our Reels you might just notice that we live in this sweatshirt!

Local Bliss Box Curated Gift Boxes

Local Bliss Box

Let’s just leave the gifting to the professionals, huh!? The pros at Local Bliss Box will provide you with a beautifully designed and curated box featuring locally sourced gifts. This just made shopping for the difficult ones on your list easy! Choose from gorgeous ready-to-go holiday gift boxes to personalized corporate and wedding client gifts. 

Nurtured 9 Pregnancy Gifts

Nurtured 9

Calling all who are shopping for soon-to-be and newly blessed mamas! Nurtured 9 is a luxury maternity brand featuring the perfect postpartum and pregnancy gifts. From gift boxes with belly butter to speciality nausea tea, you’ll find the perfect treat for the mama you’re shopping for.

The Be Brand Apparel

The Be Brand

Cute clothes that help women feel empowered and increase confidence? Sign us up! The Be Brand clothing encourages you to rock your new ‘fit with your personal style and embrace your inner beauty. Plus, their collection of shackets is unreal! *adds to cart*

Sharay's Ghana Style Peanut Brittle

Sharay’s Ghana Style Brittle

Brittle that doesn’t stick to your teeth. What!? Say that again please! When we first heard about this magic brittle, we almost didn’t believe it, but we are here to tell you that it’s true! This magical treat doesn’t stick to your teeth and is the absolute perfect combination of salty and sweet. Not to mention, it’s the perfect stocking stuffer for your loved one. Check out their variety pack holiday sale and get your hands on every flavor.

Shop Small: Primp Minnesota Boutique

PRIMP Boutique

Minnesota-owned will always be near and dear to our hearts! That is why PRIMP is the absolute perfect boutique for this small business list. This boutique is one of our favorite spots to shop for on brand photoshoot attire. We highly recommend their cozy knits. The best part is, with limited quantities, you’ll feel like the unique goddess that you are!

Wild Isles Swim

Wild Isles Swim

As the cool air moves in, we instantly start dreaming about warmer climates. If this sounds like you and your flight is already booked, then this might be the perfect place to do a little online shopping. Who says you can’t buy a gift for yourself!? Wild Isles Swim offers inclusive sizing for every body type with a variety of different styles. Any bod is a swimsuit bod and we are here for the confidence that comes with it! 

Face to Face Minnesota

Face to Face

Sometimes the best gift you can give is to volunteer your time or donate. Face to Face’s mission is to empower youth to overcome barriers and strive toward healthy and self-sufficient lives. They support over 3,000 youth every year between the ages 11 to 24 with health care, mental health services, and basic needs services for youth experiencing homelessness. Find out how you can get involved this season when some of the toughest mental health issues arise.

Between The Lines Copywriting Shop Main Character Merchandise

Between the Lines Copywriting

Are you besties with a copywriter, or really any small business friend, who has that main character kinda energy? If so, this shop is for you. Plus, you can never have enough cozy crewnecks… never!

Begonia and Bench

Begonia & Bench

These small batch candles use a blend of non-dyed botanical plant waxes and artisan crafted fragrances. Did we mention they smell oh so good!? Plus they are carbon neutral, low waste and give back to environment by planting a tree for every candle purchased. If we are being honest, we were sold before the end of that very first sentence.

Lovejoys Bloody Mary Mix

Lovejoys Bloody Mary Mix

This wouldn’t be a “best small businesses to shop online” list if we didn’t include some sips for you! Afterall, we are the makers of Tuesday Tips & Sips! This brand is one of our absolute favorites. Last year our clients even got to sample some of the goods for themselves as we packaged them right up in their little holiday gift boxes. From bloody mary mix to seasoning and even apparel you’re bound to leave with a full cart and a tasty bevy.

Lake and Company

The Lake & Company

To all those nature lovers, story tellers, and adventure enthusiasts on your list, this shop is for them! Our favorite part about this company is that they’re a team composed of well traveled entrepreneurs and creatives who share a strong appreciation for our natural environment and the communities that have built their culture around it.

Planty Queens

Planty Queens

House plants are kind of a secret obsession of ours… okay fine, it’s an addiction. In the dead of winter, who doesn’t want a little fresh greenery in their life!? This is the kind of gift that literally keeps on giving long after the holidays have faded away. Not finding something you love in their shop? Be sure to check back for their restocks every Friday at 7pm!

Blondie Apparel

Blondie Apparel

Spoken from two (not both natural) blondes, we are digging this brand! Shop their collection of stunning basics crafted in Canada from ethically sources materials. And if we didn’t already love them enough, for every purchase they make a contribution to the Ottawa Dog Rescue Center. Our big and furry pets approve!

Kobi Co. Candles

Kobi Co.

Kobi started this business right after graduating from high school as a way to fund her college dreams. Not only is her story incredibly inspirational, but her focus on self-care, good vibes and high energy is something we are here for! Plus they are a mother-daughter duo and ya’ll know how we feel about duos! Check out her festive candle collection with adorable Santa Baby, Mistletoe and Silent Night scents.

Mj Clay Co Handcrafted Jewelry

Mj Clay Co

A Minnesota female-owned business who we connected with on Instagram. She is a college student (from Abbey’s freshman alma mater) who channeled her creativity into the most gorgeous pieces of jewelry. Each piece is handmade and incredible unique. Stop buying those Target earrings friends and start investing in quality one-of-a-kind pieces like these.

Zambezi Biltong

Zambezi Biltong

Let’s talk about our meat lovers of the holiday shopping list… who doesn’t love a delicious, healthy, protein-filled snack? These South African founders created Zambezi Biltong with recipes passed down for countless generations. Each product is made from only the best 100% farmed beef marinated with six timeless ingredients that is then air dried and thinly sliced to perfection. Holiday stockings and snacking just got better!

The Spring Moon

The Spring Moon

Whose got an art-lover on their list? Farheen is a Toronto-based multidisciplinary artist and to say she is multi-talented would be an understatement! She doesn’t just build jewelry, she builds connections. She even creates pieces exclusively for museums which are inspired by manuscripts and various artwork collections. Each piece is full of inspiration and meaning; talk about a statement piece! Peep at her website to shop the different collections.

Moontime Tea Fertility and Pregnancy

Moontime Tea

This is a story and mission very close to our hearts. Kathryn has dedicated her life to helping women balance hormones and realign with their natural moon cycles to feel restored and replenished. She started Moontime Tea after years of hormonal imbalance and personal fertility challenges. Now she helps thousands of women navigate that same path.

That’s A Wrap

20 of the best small businesses to shop online this holiday season

We could have keep this list going like the Energizer Bunny. However, we do have a business to run, lots of work to do and a turkey to eat! We already know there are so many more small businesses out there worthy of this list. And because we know that this shopping list is relevant long after we’ve take down our Christmas lights, we are here to continue to refresh this content just for you. So comment below if there are more businesses you’d like us to add.

Not Ready To Stop Shopping Small?

If you aren’t ready to stop shopping we have just the content for you. Go ahead and shop here and here and here for 16 of our favorite Black-owned businesses in the Twin Cities. You aren’t going to want to miss the delicious cookies over at Juanita’s Jar!

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Duo Collective is a boutique marketing agency specializing in SEO, social media strategy, and branding for small business owners.