Showing Up As Your Authentic Self


Duo On Air Marketing Podcast Showing Up As Your Authentic Self

Showing up as your authentic self is one of the most talked about things right now when it comes to social media. The more authentic we are, the more we can connect and engage with our audience. But how? How do consistently and authentically show up each day? Especially on those days we don’t want to!

3 Easy Ways to Show Up Authentically

We are diving into 3 easy ways to show up authentically in your business. We will break down how exactly you can show up for your audience with confidence. Tune into the episode to hear about each of these below:

  1. Instagram Stories
  2. Research Yourself
  3. Accountability

Questions To Help You Be More Authentic Online

  • What are you unapologetically good at? Brag for a second! 
  • What are your values? What do you stand for in your personal life and business?
  • Why did you start your business? What gap or problem are you solving?
  • What makes you upset?
  • Think of your own inspiration. Who do you look up to and admire? What resources do you use for inspiration?

Finally, be patient with yourself. Remember that practice is key and the more often you show up, the easier it will be. After all, being authentic is one of the best ways to build trust with your audience. If you liked today’s episode on The Duo On Air Marketing Podcast, don’t forget to leave us a review & subscribe!

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Duo On Air Marketing Podcast Showing Up As Your Authentic Self

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Abbey Oslin and Courtney Petersen are Minnesota-based marketing experts, educators, and co-founders of boutique marketing agency Duo Collective, which specializes in SEO, social media strategy, and branding for small business owners and creative entrepreneurs. To learn more about Duo Collective, or to inquire about working with our team, head over to 

To inquire about being a guest on Duo On Air, please fill out this application form

And to submit a topic or a question for next week’s episode, send us a DM on Instagram! See you on Monday!

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