What if you could have not one, but two CMOs in your back pocket, taking care of all of your marketing needs?
How much of your stress would melt away if you knew that your rock-solid marketing strategy was built by industry experts? How much free time would suddenly open up if you didn’t have to worry about researching, brainstorming, designing, or writing?
EVERYTHING YOU NEED TO GROW YOUR BUSINESS IN 2023
As a multi-passionate business owner, you’ve got enough on your plate.
You’re trying to stay on top of your weekly newsletter, and show up on Instagram stories, and post on Tiktok a million times a day because the Gen Z-ers told you to, and write your blogs, and post on Pinterest, and respond to leads… and that’s just what’s on your marketing to-do list—not to mention how much client work and administrative work, you have.
And, oh yeah, you’re doing all that while trying to actually enjoy your life. It’s simply too much for one person to have to manage alone—and you deserve some support.
HOW MUCH COULD YOUR BUSINESS GROW IF YOU COULD HIRE A CMO?
CONSTANTLY DECIDING BETWEEN WHICH MARKETING TASK DESERVES YOUR ATTENTION THE MOST
When there always seems like there’s a trillion things to do, choosing which element of your marketing to focus on feels even harder than deciding which passion of yours is your favorite.
DOES THIS
SOUND LIKE YOU?
NOT FEELING LIKE ANY ADVICE YOU READ ONLINE FITS YOU, BECAUSE YOU’RE A MULTI-PASSIONATE BUSINESS OWNER
No one’s talking about how to make it as a business owner with multiple passions, so you can never find a resource that’s actually helpful to you to turn to for business or marketing advice.
COMPLETELY SICK OF HEARING THAT YOU NEED TO NICHE DOWN TO BE SUCCESSFUL
You’re craving someone else to come in and validate what you know to be true: it IS possible to run a successful business without picking just one niche (All those “marketing experts” online clearly don’t know you.)
A year-long program for established business owners who want to grow their brands to new heights with the help of two in-house marketing experts through mentorship, 1:1 support, & done-for-you strategy, design, SEO, and organic marketing services. And there's nothing else like it on the market!
The Marketing Mastermind for multi-passionate entrepreneurs
IF THINKING ABOUT HAVING YOUR ENTIRE MARKETING STRATEGY HANDLED FOR YOU MAKES YOU SIGH A BIIIIG BREATH OF RELIEF, WE HAVE GOOD NEWS.
say no more
INSIDE THE MASTERMIND
The world of entrepreneurship is a lonely one, but it doesn’t have to be. With the support of TWO business mentors, who conveniently double as marketing experts, you’ll get ALL of the support you need to fuel your brand’s exponential growth, with action plans, analytic check-ins, and your monthly 1:1 coaching calls.
Here’s everything you’ll get when you join:
One 1:1 strategy call with your CMOs every month
You’ll get everything you need to build your brand identity from the ground up: a custom brand strategy, mission, vision, elevator pitch, brand voice and personality guide, visual design elements (logo, submarks, icons, fonts, colors, pattern—all the things), and a brand style guide to help you implement it all.
A complete rebrand for your business
Every month, a different expert will come speak to our small group to teach you about relevant industry topics (that you’ll get a say in!) so you can widen your skillset even more. You basically get access to a coach for EVERY industry you could ever need.
Monthly guest expert coaching call
Complete with your airport shuttle, accommodation, and meals covered, a brand photoshoot session for your business, group expert sessions, and lots of relaxing lake time.
A gorgeous summer lakeside cabin retreat
For anything we've already built and anything we plan to build in 2023.
access to all duo digital shop + resources
WAIT, YOU DIDN’T THINK THAT WAS ALL, DID YOU?
You'll also get access to...
Each month we will meet 1:1 to strategize your plan & build action items for that month's goals.
one 1:1 strategy call each month
Built only for you and customized to your business and growth goals.
An organic marketing roadmap
Including quarterly analytic & strategy reviews that allow us to pivot as the market changes and your biz grows.
2023 goal planning
In other words your CMO’s are literally in your pocket whenever you have a question about your marketing strategy
Unlimited Voxer Support Monday - Friday 8am-4pm CST
Guest experts and topics will be built based on what you want to learn more about.
one expert training session each month
For anyone who wants to overhaul their entire brand including all brand visuals and strategy.
optional branding path
To host our calls & any materials we share and chat as a group to celebrate wins together!
Slack Channel access
Every month chosen from a menu that aligns with your priority platforms.
done-for-you content
COUNT ME IN!
so let's recap, you'll get...
Two business coaches for the price of one
A complete, custom organic marketing strategy created for you
And all the support you could ever need to put it into action
In other words, every established entrepreneur's dream
APPLY NOW
"This is a great way to showcase your business the way you want it to be seen by clients and your community. We have received so many comments about how great our new website, brand and social strategy is. The Duo's knowledge on how to post, hashtags, consistency, content and the creativity have been extremely helpful. I feel more confident and comfortable creating content for my business. I think you two are the perfect duo and extremely talented and we would highly recommend you to other businesses."
— Jessie Tomme | salon owner
"This mastermind is absolutely worth it."
Think of this marketing mastermind as your one-stop shop for…
Ranking highly on Google, so the right audience can find you with ease
Having a top-notch brand aesthetic to help you keep your marketing cohesive and consistent as you take your business to the next level
Staying on top of your marketing, thanks to a custom strategy built out for you based on your unique goals
Learning about every aspect of freelance business that you’ve been curious about since you started from industry guest experts
Effortlessly managing all of your client work, now that your content marketing is all set
Keeping analytics at the forefront of your strategy, thanks to your back-pocket marketing team staying on top of all the relevant statistics
HOW TO JOIN
apply
The application process for our Marketing Mastermind is open from now until November 15th, 2022.
discover
Once we review your application, we’ll get in touch with you to make sure we’re a good fit.
work
As soon as you’ve officially signed up, we’ll get to work starting in January 2023 until December 2023!
APPLY NOW
Hi, I’m Abbey—Organic Marketing Expert, Master Search Engine Optimizer, and Type A Account Manager.
AND I’M IN LOVE WITH GROWING BUSINESSES.
Because I care about my clients’ businesses as much as I care about Duo, I’m obsessed with watching their analytics, helping them build a surefire strategy based off of their insights, and helping them rank #1 on Google. Could your brand be my next project to nerd out over?
GET ACCESS TO BOTH SIDES OF THE BIZ BRAIN
Meet Your New On-Demand Chief Marketing Officers
Hey! I’m Courtney—Brand Designer, Social Media Strategist, and Aesthetic-Obsessed Creative Director.
AND I WANT TO HELP YOU MAINTAIN YOUR BRAND’S BEAUTY.
Designing visual identities & helping creative business owners maintain a cohesive brand persona and consistent voice across all marketing channels is my forte—but I may or may not have a special place in my heart (and a serious knack) for staying up-to-date on the latest social algorithm changes. 😏
We're the marketing agency of the modern age.
& together, we make up Duo Collective—a modern marketing agency specializing in helping multi-passionate entrepreneurs get more visibility online, more organic growth, and more *real* results from their marketing.
DOUBLE THE BRAIN POWER, DOUBLE THE FUN.
We’ve been a Duo for over a decade, since our big-time agency days collaborating on projects for household names like Burt’s Bees, Peet’s Coffee, Clorox, Sparkling Ice, and Target. When we both realized the corporate life was no longer serving us, we founded our own marketing agency to dedicate our days to helping multi-passionates like you crush your marketing goals and take your business to the next level.
let's work together
CUE WILL SMITH’S “JUST THE TWO OF US”
like the Duo
DON'T TAKE our WORD FOR IT...
See what our past clients are saying:
Because they’re both marketing geniuses in their own right, and their unique expertise is split between the worlds of strategy and the world of design, I feel like they have the answer to any organic marketing problem I could ever have. And the best part? They genuinely care about my business as much as—if not more than—their own.”
— SARA | COPYWRITER
“Having Abbey and Courtney at my disposal to answer my questions and support me is an absolute dream."
Branding
UNLIMITED VOXER SUPPORT
lakeside minnesota retreat
MONTHLY STRATegy CALLS & GUEST EXPERTS
access to all duo digital shop + resources
ADDITIONAL PAYMENT PLANS AVAILABLE
FIRST MONTH'S PAYMENT: NON-REFUNDABLE DEPOSIT
DONE FOR YOU CONTENT
Marketing Mastermind
$3,000 / month
$2,500 / month
select the plan that works for you:
THIS OPTION INCLUDES EVERYTHING IN OPTION ONE PLUS A COMPLETE REBRAND
All your brand visuals, collateral and overarching strategy.
So, you’ve hit that six-figure mark, but… now what?
Becoming a successful business owner is a huge accomplishment, and you should be extremely proud of how far you’ve been able to get on your own.
BUT HOW LONG DO YOU WANT TO KEEP DOING IT ALL BY YOURSELF?
There comes a point in every established entrepreneur’s growth journey where a decision must be made:
Am I going to keep bootstrapping everything, handling all of my business tasks on my own, and hoping it all works out?
Or am I going to expand my team, outsource the right tasks, so I can put all of my creative energy towards the right things that’ll help me grow?
>> WHAT COMES NEXT FOR THE ESTABLISHED ENTREPRENEUR?
When you find the right people, outsourcing doesn’t feel like a frustration anymore—it feels like freedom.
You’ve been able to make it this far in your business doing practically everything on your own, and that worked well for a while… but what about when you want to scale? To take things to the next level? To spend your time and energy moving the needle, as opposed to just staying stagnant?
There’s nothing wrong with a DIY solution—and, if you’re being honest, you probably feel the most comfortable with a do-it-yourself strategy, because it means you don’t have to rely on anyone else, or make an investment you’re not sure about.
AND WE GET THAT. WE FELT THAT WAY IN THE BEGINNING, TOO.
…but, sometimes, DIY solutions hinder your progress, and get in the way of your success.
That’s why the natural next step for established entrepreneurs who want MORE out of their business is to outsource the tasks that they’re not experts in—or simply don’t find joy in doing—so they can focus on what they’re truly good at (and passionate about).
APPLY NOW
It’s probably not the best fit for you if you…
Are not an established entrepreneur with the ability to make a sizable investment in your business
This mastermind is the perfect fit for you if you:
Would rather juggle all of your marketing tasks on your own
Feel good about where you currently are in your business and don’t want to implement new growth strategies
Want unlimited Voxer support from dedicated business coaches for those times you need validation, a vent session, or personalized feedback
Are ready to see tangible results from your organic marketing efforts
Can’t wait to grow your business faster with less time and effort on your part
If you’re a six-figure business owner looking for a way to make it to seven, you’re who this program is for.
Having an organic marketing roadmap built just for you is a game-changer in and of itself. Add on 2023 goal planning, quarterly analytical reviews, monthly coaching calls with your two CMOs and guest experts, a gorgeous new brand identity, and a done-for-you marketing service totally handled for you every month?
THAT’S A NEXT-LEVEL AMOUNT OF TIME YOU’LL GET BACK, KNOWLEDGE YOU’LL RECEIVE, AND SUPPORT YOU’LL FEEL AS YOU GROW YOUR BRAND TO NEW HEIGHTS.
(Plus, it’s drastically cheaper than hiring a marketing agency—even though you’re getting 20+ years of agency knowledge from Court + Abbey.)
WONDERING IF THE MASTERMIND IS REALLY WORTH THE INVESTMENT?
APPLY NOW
WHAT OUR CLIENTS ARE SAYING
"Abbey and Courtney are detail-oriented and go above and beyond in what they deliver."
"If you are considering working with the Duo Collective, know that it will be a wise investment not only in how it will affect your bottom line but how prepared you feel as a business owner to reach out, engage, and grow. They provide you with SO much information that there's so much to work on implementing (that's a good thing!); you will be referencing their information and resources constantly and it will help you do intentional work on your business."
— Lindsay | Sound & circle
WHAT OUR CLIENTS ARE SAYING
"Working with Abbey and Courtney has been a literal dream..."
"DO IT! Working with Abbey and Courtney has been a literal dream, and I hope that we can continue to collaborate in the future. They care so much about your business, of course, but they care just as much about you as a person and about capturing your uniqueness in your brand design, your website and blog SEO, and in your social feed."
— sara | what sara said
WHAT OUR CLIENTS ARE SAYING
"I feel empowered to understand my business and how it works online so much more."
"Courtney and Abbey totally know what they are doing with branding and SEO!! I have learned so much just working with Abbey on SEO and I feel empowered to understand my business and how it works online so much more. Spending the last 9 months building up my customer base from an SEO strategy is helping me move to the next step, meeting a huge business goal, of opening a physical store location."
— kristen | Mashe Modern
How does learning a new skill that is guaranteed to increase your revenue sound to you?
We’re all in on helping you reach the next phase of success in your business. Here’s what that could look like for you:
Having the sales to prove how well your organic marketing efforts are working
Dream customers effortlessly finding you organically online and falling in love with your content
Getting inquiries solely from ideal clients who are giddy about working with you, more than happy to pay you what you deserve, and excited about your collaboration
A ridiculous amount of free time returned to you, to be spent doing whatever the heck you want, now that you don’t have to worry about your marketing
Complete confidence in knowing that your multi-passionate business will continue to be even more wildly successful
Bringing in leads without having to pay for ads or stress over whether or not you’re attracting the right people
Permanently ditching the impostor syndrome that comes with being a DIY-only business owner
APPLY NOW
The best part? It's the membership that keeps on giving.
The marketing strategy we build together will not only serve you for ALL of 2023, but also for 2024, 2025, 2026… because we’re not about short-term solutions.
The content we create this coming year will support you well beyond when we stop working together—the opportunity for growth is exponential.
APPLY NOW
Want a sneak peek on what the first 3 months of the mastermind will look like for you?
March
We know we wouldn’t feel comfortable investing in a program that didn’t share the exact details of what’s included, so we’re pulling back the curtain and telling you our step-by-step plan for the first 3 months of our time together:
creative
We now know your roadmap and your content strategy, it’s time to bring that to life visually— Let’s enhance your content with a concrete visual aesthetic that you will feel excited to share with the world.
done-for-you
Creative mood boards & template exploration based on your chosen menu items. After this month, we will start your DFY menu content each month.
done-with-you
Visual buildout of your brand across your chosen organic marketing platforms plus a Q1 check in and Q2 planning against your roadmaps.
January
evaluation
This month will be spent evaluating your current marketing efforts — what’s working and not working with your branding, analytical, SEO, etc. efforts along with building that organic roadmap and setting concrete goals for conversion in 2023.
done-for-you
Organic Marketing Roadmap
done-with-you
Build out a year long marketing roadmap with tangibles, deliverables & goals to keep track of throughout the duration of the mastermind. This will happen in the form of a 90 minute 1:1 kick off.
February
strategy
Now it’s time to dig into your strategy. Who are you serving and why. Let’s create your strategy content pillars that will support your marketing roadmap.
done-for-you
Strategy Pillars & Repurpose Content Plan
done-with-you
Content strategy pillars and audience profiles that speak to your multi-passionate business.
I'm so in!
Frequently Asked Questions
Maybe, but it IS a sizable investment, and we never, ever recommend digging yourself into a hole of debt. Chat with your CPA, or your bookkeeper, or your financial advisor—whoever helps you make your money decisions—to determine whether this investment makes sense for you.
Organic is our sweet spot. We are firm believers that until your organic strategy is running efficiently paid ads wont perform well for you. Your organic strategy is the base for everything you do. Focusing on your organic strategy in 2023, could you lead you to an extremely successful paid strategy in 2024. Plus organic is all about long term growth. A blog post we publish in March could drive leads for you for the next 5 years. That's the power and passion we have for organic content.
No big deal, we’ll help you decide! Because the entire process is collaborative, we’ll determine together what your priority platforms are—aka which platforms you should be focusing all of your efforts on—and then, based on the marketing strategy we build for you, we’ll choose which items you need most each month.
We are only accepting 10 multi-passionate business owners into this program. Because of that we need to make sure we are truly the right fit. After you complete the application we will set up time to chat and if we are a good fit, we will send you over the contract for signature. To solidify your spot, you'll have to pay the first month's payment as a non-refundable deposit. Then the fun will begin!
Because of the amount of time and work we will be dedicating to each person, we never want to overcommit ourselves. We want you to feel like a true priority, because you are!
DIY IS OUT, DUO IS IN.
Because we’re sure as heck ready to support you, build your marketing strategy, create content for your business, host you at our retreat, and cheer you on as you go confidently in the direction of your next level.
let's duo it!
(Or send us an audio message on IG to ask us anything about the mastermind before you apply!)
So, what do you say—are you ready to Duo this?
